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Marketing

hotel marketing pros-cons

Modern Vs. Traditional Hotel Marketing : Pros & Cons

In the ever-evolving and competitive hospitality industry, effective ways is vital for hotels to stay ahead and attract customers. With the advent of technology and changing consumer behavior, traditional hotel marketing methods are facing tough competition from modern approaches.  In this blog, we will delve into the pros and cons of both modern and traditional …

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Hotel Call-Center - Prosocial

5 Must-Haves for Hotel Call Center: Re-evaluate Your Voice Channels

In today’s digital era, where technology is constantly evolving, the hospitality industry needs to consider its voice channels and ensure that the hotel call center is up to par. With numerous communication avenues, hotels must focus on enhancing the customer experience and streamlining their operations. In this blog post, we will explore the must-haves for …

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email marketing - prosocial

Email Marketing Automation: Drive Potential Guests & Efficiency to Your Hotel

The hospitality industry has always relied on customer service and personal interaction to drive success. But with the emergence of email marketing, hotel businesses have been presented with an effective and efficient way to stay connected with their guests. Email marketing has the potential to revolutionize the way the hospitality industry interacts with its customers, …

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hotel - google's algorithm

Get Ahead of the Game | How Your Hotel Can Benefit From Google’s Algorithm Changes

Google’s continuous algorithm updates have the potential to make or break businesses, but it’s not all doom and gloom for the hospitality industry. With the recent changes to Google’s algorithm, hotels now have an opportunity to ace their web page game and boost their visibility. These changes allow hotels to showcase their unique offerings in …

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Positioning, Perception or being Played: Advertising in today’s time.

Recently, two big jaw-dropping news of the advertising and marketing industry got us thinking. Amitabh Bacchan decided to pull out from his endorsement deal with Kamla Pasand, a pan masala brand and Byju’s pulling off ads featuring Shahrukh Khan after his son Aryan Khan’s alleged drug episode. The incidents put a spotlight on how the …

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